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Is Creativity Innovation ?

Posted: Monday, February 16, 2009
At : 6:55 PM

Creativity is the act of producing new ideas, or finding new combinations of existing ideas.
In a Corporate setting, creativity would involve the generation of novel ideas or novel uses for a combination of existing ideas.

Innovation involves generating and applying such creative ideas to a specific need.
So, in a Corporation, Innovation is the process in which new ideas are created and transformed into useful commercial products and services.

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